Generate More Sales, More Profits and Cash in Your Business
and in the process ...
Increase the Value of Your Business.


For years I have been providing profit and cash flow improvement services as part of my accounting practice and clients have seen fantastic results by making small but very achievable improvements to 8 Key Numbers in their business, 7 of these key numbers you will not even see in your most recent set of financial statements provided by your Tax Accountant. These 8 Numbers are the profit and cashflow drivers within your business.

Most traditional marketing and advertising concentrates purely on lead and enquiry generation in order to increase sales & market share. 


What most businesses fail to do is maximise the use of those enquires and then fully utilise their existing and newly acquired client base.


The acquisition costs of a new customer can be so prohibitively high that if a business only concentrates on generating new leads, they are marketing inefficiently and will most likely fail.


The greatest “leverage” for a business can be in other areas such as the conversion of sales opportunities into actual sales, the retention rate of their customers, increasing the transaction frequency and average sale value of each transaction.

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